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Some Important FAQ Related To Digital Marketing

Frequently Asked Questions

What is the importance of Digital Marketing in today’s era?

What are the benefits of Digital Marketing course?

Digital Marketing knowledge is in high demand; the job market is in flourishing demand and brands are putting more interest on Digital Marketing than before.

Many consumers are buying products online and doing their business online. According to reports more than 80% of customers conduct online research and 75% people shop online.

Even small businesses are using Digital Marketing strategies to successfully reach and engage their customers online. Digital Marketing strategies have proven to be the most effective way to reach new customers. Digital Marketing certifications are most trending certifications for students, businessman and entrepreneurs. More number of people is spending time on online platforms; we can’t ignore the need of online presence. In today’s era mostly businesses are adopting Digital Marketing to make their hold in the marketing area.

Enrolling in a Digital Marketing course from PIMS will surely help you in future as day by day number of jobs is increasing in Digital Marketing.

  • If you are new in Digital Marketing, a certification course can help you in making a successful career.
  • Good skills will bring in good job opportunities, and a good job opportunity means a good salary package.
  • With the expansion of the internet, the value of Digital Marketing will grow thus lead to a greater demand for people who are experts in the field.
  • A certificate will help you with lot of opportunities from some of the best organizations in the world.
  • By doing online course you can learn from the comfort of your home at your preferred pace and convenience.
  • Digital marketing certification course helps you in gaining all the relevant industry knowledge and skills.
  • Digital marketing is one of the most cost effective ways to showcase your business. The only cost to Digital Marketing is cost and skills.
  • Digital Marketing ensures that the right customers are viewing your content. With Digital Marketing you no longer have to worry that you are spending money on ads that won’t reach those who are least interested in your product.


Is it worth doing Digital Marketing Course?

Is Digital Marketing a good career?

In today’s era, Digital marketing is now acknowledged as an elementary approach to the successful promotion of products and brands online.

It becomes so important for businesses to reach their target audience. For career purposes, the perspective for people with Digital Marketing skills is bright. There are many companies looking for these professionals for multi-channel marketing, e-commerce marketing and in other domain like social-media marketing. Digital Marketers also have an excellent work-life balance with great opportunities for high salaries.  It’s a trending career nowadays and has a lot of scope in future.

Everyone is spending most of their time on the internet. This is the best way to target the potential customers.

As scope in Digital Marketing is so extensive, your options won’t be limited when it comes to choosing a career in Digital Marketing. Digital Marketing students can use their knowledge and set of skills to help grow their firm, extra income and position within a company.

We live in a period where people use internet for almost everything like for paying bills online, buying groceries online, planning a holiday and much more. The popularity of the internet had created boundless opportunity for many companies to expand their business activities.

Career in Digital Marketing is creative, analytical and thrives in a fast-paced work environment.

Technology is blended into our daily lives with smart phones at our fingertips most of the time, we are regularly connected. Our online presence is increasing constantly; it’s become necessary for most of the businesses to be online. That’s where career in Digital Marketing is of utmost importance. It’s the rapid growing and most dynamic marketing strategy used in today’s era and is expected to grow further in the future.

When we do online marketing we reach as many customers who are online. It also helps companies to tell about their brand and various products.


You can simply enroll online Digital Marketing Course. We are providing 100% online live classes which are easily accessible to all. And you can easily join these sessions without any hassle. Currently we are going to start a new weekday batch Tuesday – Friday in which you can start learning with us easily sitting at home safely.

The best part of our class is that these are similar sessions as the classroom sessions where you can raise your queries in between the class and have discussion related to the topic post class from the faculties. All the recorded videos of every class will be provided to you through our mobile application for making your learning easier. It gives you access to revise all the topics taught in the class.

The online Digital Marketing course will enhance your skills and give you the opportunity to learn many things new in this lockdown period which can give you numerous benefits in your career ahead. 

Digital marketing is constantly evolving as everything we know is becoming digital. That includes the way companies reach their audience, communication platforms and channels people are using, the way we improve our knowledge, etc.

Not to mention that people spend a lot of their time on social media and buying from e-commerce brands such as Amazon and ASOS. So, there is no doubt about whether students can benefit from digital marketing training or not. The only real question is how they can benefit from it.

With so many digital marketing training options out there, how to find the one that suits you best? That’s why we’ve decided to bring you helpful tips when choosing your training and all the benefits you will get to enjoy.

Choosing the right digital marketing training

 If you’re already aware of how beneficial it would be to enroll in one of the digital marketing courses, then it’s time to find the right one for you.

As many institutions understand that our society is moving towards digital, they’ve started to educate generations on how to make the most of it. If you’re among those enthusiasts who can’t wait to discover the digital world, there are several things you should keep in mind when looking at courses. First, you will need to look at the structure of the course to ensure it suits your needs.

Then, check the possibility of working on live projects as that will give you a practical opportunity to use your digital marketing knowledge.

The growth in the number of Digital Marketing Training institutes across the country is proof enough for the anticipated possibilities in this field. 

This is a plus point for students seeking expert guidance to shape their career in digital marketing.

Many individuals are terrified of Digital marketing. But in reality it’s a myth. Digital marketing is a very easy professional course.

This is the short term course. This course does not take much time to learn, it is a 3-month course. In this course, there are very easy topics or modules which any person can easily learn.

But digital marketing is essential if you want to succeed in business. Digital marketing is marketing. Digital marketing is now standard practice for any business that wants to get its product in front of a targeted audience.

Digital Marketing is as easy as any other short term course all you need is to be attentive & career oriented. Nowadays there are so many institutes which are providing digital marketing training was you can learn it easily.

Digital Marketing doesn’t require any minimum qualification. It requires some basic knowledge of computer and some skills of internet surfing.

 One can easily shift their career to Digital Marketing without any hassle. Start improving your social network, connect with your existing customers, make new potential customers, keep them engaged that’s what Digital Marketers do to earn big.

We at PIMS offers great opportunity for 12th pass students also to boost their career in Digital Marketing. You can be a graduate from any stream, undergraduate, MBA, Engineer, a sales person and 10th pass to go for a Digital Marketing course.

 For students a certification course in Digital Marketing will help them in overcoming the gap between your degree and area of interest. A course in Digital Marketing is a great option for students to boost your career if you are creative and hardworking. On the other hand if you are a working professional or an experienced person, you already know about most of the things in industry.

 The only thing you have to do is merge your skills with new Digital Marketing skills.

Anyone from any field can get a certificate from Google by completing Digital Marketing course.

 There isn’t 1 but Google offer 3-4 certificates ranging from Adwords to Analytics in Digital Marketing.

You can avail these certificates from Google on successful completion of Digital Marketing course as Google conducts an exam for this certificate and to clear that exam you need some good knowledge about Digital Marketing.

According to a survey conducted in 2019, 71% of companies planned to hire more professionals from Digital Marketing in present days.

This reflects the growing importance of Digital Marketing to a company’s point of view.

Today almost every business possesses Digital Marketing capability. They need digital skills and Digital Marketing planning that is regularly being optimized.

Half of companies hiring wants expertise in Digital Marketing domain. Some required skills are SEO, Google Ads, Content Creation, Lead Generation, Affiliate Marketing etc.

The scope of Digital Marketing in India In recent times, the most sought-after career opportunity is digital marketing.

 Advantages of choosing Digital Marketing as your career Massive job opportunity is reliable, eco-friendly, reachable, influential, user engagement, and measurable digital marketing is the magic tool for brands and businesses.

As more and more entities join the online bandwagon for a wider market-reach, the job opportunities in digital marketing are ever-growing.

 Unlike other sectors of employment, this arena is an all-season field. It’s too inviting to turn a blind eye, folks! Flexibility Digital marketing industry celebrates a very open culture. With skills and tools knowledge advancement, empiricism holds a big portion and that pushes you up for being the next level of the marketer.

There are various niches within the digital marketing field such as SEO analyst, Social media marketing executive, online reputation management executive, digital marketing manager, PPC specialist, and so on.

 And so is the salary package range.  Higher paid profile Digital marketing profession is one of the highest-paid job profiles.

Digital Marketing course take somewhere around 3 months with all the basic knowledge.

You have to put your energy and mind at least 3 months to gain complete knowledge about this course.

We at PIMS give you the real life experience of what you read theoretically. Digital Marketing is a field that that needs you to be regularly in touch with the topics and digital changes that are happening in recent times.

As any certain time limit is not enough to learn about some things, it regularly asks to update the knowledge on a daily basis. Digital Marketing is a vast field that cannot be grasped in a day or two.

You can gain knowledge on it from our online and offline programs with hands on practical approach. If you are thinking to join this course, you can visit our institute and take a demo class.

Digital Marketing is a field that is exceptionally easy as compared to other courses.

In Digital Marketing you have to work on a few important skills that help you in interacting better with your customers. Everything is handled mostly online in Digital Marketing compared to MBA where there is a lot of field work to do.

 If you have to interact with your customers and get them converted into your potential buyers, you need to connect with them online. On the other hand MBA requires direct meetings with clients thus consuming both time and unnecessary work.

 In Digital Marketing you can reach to your potential clients using social media, blogs, content and websites. It’s a well known truth that MBA candidates are hired less in recent times; on the other hand there is an extensive scope in Digital Marketing as many companies are running their businesses online.

In MBA you need to invest both money and time and still there’s no guarantee of good salary package after completion of MBA degree. A certification in Digital Marketing give you all set of skills requires succeeding in this field.

This Digital Marketing course has a lot of career options for youngsters to work with:

  • Digital Marketing Executive: Building effective strategies for businesses to promote them online for both organic and paid.
  • SEO Executive: Dedicated to professionals working on Organic Traffic from Search Engines (White Hat)
  • PPC/SEM Expert: Building paid marketing campaigns on Google, Bing and content discovery platforms such as Taboola, etc.
  • SMO: Working on different social media handles, day-to-day activities, promoting and engaging with users.
  • SMM: Building Paid campaigns for social media platform and their management.
  • Content Writing: Writing enriching content for website blogs, articles, magazines, flyers, and other publishing material.
  • Trainees: Most of the companies hire new professionals as a trainee to include in their program who can gain experience to gain top position in their hierarchy.

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About Us

Professional Institute of Marketing & Strategy-Best Institute for Digital Marketing Course in Noida,delhi,NCR. PIMS(Professional Institute of Marketing & Strategy) is a great learning platform for students, entrepreneurs and based at Sector 16, Noida.

For the past several years, PIMS has defined its leadership position in the education industry and helped students in learn SEO, Google Ads, Facebook ads and around 32+ more modules of digital marketing

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