Certified Diploma in Online Digital Marketing Course - DIDM
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Diploma in Online Digital Marketing Course Training
- 32+4 Modules List
- 6 Live Projects based Training
- 4 Months Duration
- 2000 Advertising Credit
- Tools Worth Rs. 70,000+ Free
- 3 Month Internship Assistance
- Entrepreneurship & Interview Preparation
- Senior Level Training for Personality development
- 15 Certifications including (PIMS, Google, Hubspot, Bing etc Preparation )
- Mobile App based learning
- Small Batches (Less than 12 per class)
- Fee 35k ( Inc. GST )
- 10 yrs+ Expert Trainer Experience
- Dedicated 5 Trainers for Specialisation
- Lifetime Support
- Easy Backup Classes
- Regular Events & Additional Workshops
- 8 Google Certifications
- 1 Facebook Blueprint Certification Preparation
- Bing Certification
- Assessment Certifications after each module
- Valued PIMS Certification
- Certifications Accepted Worldwide
100% Placement Assistance!
Call: +91 78400 44401
Trained 5500+ Students in Classroom programs
Check Course Syllabus, Fees & Eligibility details
lead generation & Lead Magnets
Search Engine Optimization (Local)
search Engine Optimization (International)
Social Media Optimization & Marketing
Youtube Marketing (Video)
Google Analytics & Webmasters
PPC / Google Ads
Shopping Ads/ Ecommerce
Universal App Ads
remarketing & Conversions Tracking
Online Reputation Management ORM
Blogging & Passive Income Secrets
Voice Search SEO & Future
Domaining & Expired Domains
become an Online Seller
Something cool to be added
How can business owners make use of a Short-term digital marketing course?
Online Digital marketing Training for Business owner/ Entrepreneurs
Digital marketing training as a business owner can assist you to produce prospective leads and support for your company.
Know and identify your targeting approach for your prospective region and public. Learn more in Noida, Delhi NCR, India with PIMS Institute about the Best Digital Marketing Course we have to offer.
How do job seekers benefit from a digital marketing course?
Online Digital marketing course for Freshers/ Job Seekers
Digital marketing is one of the most highly demanded and challenging courses in India. Presently, every other business firm intends to recruit an expert in digital marketing to assist companies to gain more visibility and attention in social media and the public.
Our recruitment cell for digital marketing courses can support you to easier employment and better opportunities in MNC’s.
Know more about PIMS specialized Digital marketing course in Noida.
We are rated as the best digital marketing training institute in Noida & Delhi NCR, India
What to learn in our Online digital marketing Training institute in Noida?
This is a one place stop to learn about Managerial and Executive level digital marketing Course and Training techniques right in the heart of Noida, India. Many students come from Laxmi Nagar, CP (Cannaught Place), Rohini, Pitampura, Janakpuri, South Delhi, West Delhi, Greater Noida, Ghaziabad and Gurgaon as well as we teach top level Digital Marketing Course syllabus. See what we teach below and your eligibility.
Some Important Modules in Digital Marketing
Advanced digital marketing course Syllabus
In our digital marketing training, we supply 36 modules. We have split the internet marketing training into 28 sections. Our digital marketing course is designed exclusively for beginners & amateurs in the field of Internet marketing.
In the first module of our digital marketing training in Noida, India, we provide you with the fundamental and basic term information, distinctions in traditional marketing and digital marketing, the concept of famous search engines and so on.
You will discover that we introduce basic elements of digital marketing in the first module itself like-
- Basics of online marketing
- The variation between internet marketing vs traditional marketing
- Basics of search engines
- Fundamentals of internet marketing
- The terminology of Internet marketing
- Efficient promotional platforms
- Why do individuals switch to digital marketing?
- How much money can your company make by advertising online?
- Google Algorithms basic online structure
The third module in our digital marketing course is that of search engine optimization.
Search engine optimization or SEO is the process of maximizing the number of visitors/audience to a specific website by ensuring that the site appears on top of the list of results returned by a search engine.
SEO can be divided into different categories such as On-page SEO and off-page SEO. The student will be taught various topics like-
- What is meant by SEO?
- What is a search engine?
- How does a search engine work?
- What is the objective of SEO?
- What are the different types of SEO?
- On-page and Off-page SEO
- Domain optimization
- Meta tags optimization
- Content optimization
- Techniques of SEO
- Internal and external links
- Types of linking
- Inbound and outbound linking
- Process of backlinks
- Effective ways of backlinks
- Domain authority and page authority
- Forum posting
Social media marketing is a process to increase your visibility through a large number of social networking sites like Facebook, Twitter, Pinterest, Instagram, etc.
We will cover topics such as-
- Fundamentals of social media
- Uses of social media
- Various social media platforms
- Pros and cons of social media
- Targeting the right audience
- Social media tools
- Instagram growth
- Basics of Pinterest
The Email Marketing topic in module 7 begins with the fundamentals of email marketing and how the concepts of segmentation, personalization, timing, and engagement along with the legislation and regulations surrounding data protection underpin an effective email marketing strategy. The student will also learn to use bulk email marketing software like Aweber, etc.
In this module, the topics to be discussed are as follows-
- Basics of email marketing
- Types of email marketing
- Email marketing software
- Tools and strategy for email marketing
- Email design
- Collecting data for email marketing
- Bulk email marketing
- Post notifications for email marketing
- Collecting leads for email marketing
- Creating newsletters for email marketing
- Marketing automation
The 9th module of our digital marketing course is that of mobile marketing. In simple terms, mobile marketing refers to a process of advertising your business and your applications in various mobile devices to obtain the maximum number of downloads and installations of your business applications.
Topics covered will include-
- Basics principles of mobile marketing
- Promoting applications through mobile marketing
- Various promotion platforms
- Increase downloads of applications
- Generate downloads
- Target potentials customers
- Maximize business from mobile marketing
- Mobile marketing strategies
In the 11th module of our digital marketing course, you will learn the basics of video optimization. It is a strategy to increase views on YouTube. You will learn the basics of making videos and how you can monetize videos so that you can start making money from YouTube videos.
Topics covered will include-
- Basics of video optimization
- Increasing views on videos
- Monetizing videos
- Ranking videos
- Increase subscriber count
- Social media impact on ranking
Lead Generation is a crucial aspect of any online business. Many social networking sites assist the business to increase their leads and generate new ones in a short period of time.
Topics covered will include the following-
- What are the leads?
- The distinction between leads and sales
- Generate leads through SEO
- Generate leads through Facebook
- Generate leads through Twitter
- Generate leads through Google AdWords
- Sales Funnel
- Sales Metrics
- Micro conversion
- Macro conversion
In the 15th module of digital marketing, you learn how to use google analytics. Google Analytics is a tool that helps you to track all types of interactions that a user performs on your site and analyze the traffic of your website.
We will cover topics such as-
- Basics of Google Analytics
- Use of Google Analytics
- Attach Google Analytics with the website
- Real-time monitoring of visitors
- Session vs pageview
- Analyze user behavior from Google Analytics
- Check user browsers
- Check user origin: Organic, social or direct.
In this module, you will learn about Google AdSense. It is a platform to get ads on your website and webpages.
With the help of Google AdSense, one can start earning well from their website.
- What is Google AdSense?
- Google AdWords vs. Google Analytics
- Website traffic and AdSense approval
- AdSense sizes
- Google AdSense vs. Affiliate marketing
- Steps for Google AdSense
We train you on how to build and generate your own website with the assistance of WordPress in the second module of digital marketing training in Noida, India.
We at PIMS will assist you to understand the underlying framework of HTML, how blogs work and an idea of web pages that are static and dynamic.
You will know how to design and build websites for E-commerce, health, and wellness, corporate websites, etc. The topics covered shall include-
- Webpage and website building
- Fundamentals of HTML
- Website building
- PHP platforms
- WordPress and blog posts
- Themes and plugins
Search engine marketing is a process to get higher visibility in positioning ads through creating and bidding on various ads by the use of Google AdWords.
Google AdWords is a platform to create ads in a variety of networks such as display, video, Shopping, etc.
The topics covered will include-
- Google AdWords
- Bing Ads
- Types of ads
- Difference between Ads and Keywords
- Dynamic search ads
- Dynamic keyword insertion
- Keyword match types
- Broad match types
- Phrase match types
- Exact match types
- Broad modified types
- Ad extension
- bid adjustment
- Fraud click control
- Bid simulator
- Advanced location
The 6th module of our digital marketing course is social media marketing.
Similar to social media optimization, the social media marketing is also a method to promote your website and Social media pages like Facebook and Twitter advertisements for gaining higher visibility among the customers and visitors to the page.
This module will cover the following topics-
- Basics of social media marketing
- Types of ads
- Facebook and lead generation
- Branding on Facebook
- Targeting the right audience
- Increase likes and comments on Facebook posts
- Running ads on Instagram
- Ads on LinkedIn
- Ads on Twitter
- Engagement of Tweets
The 8th Module of our digital marketing course in Delhi is that of content marketing. This module will enable an individual to develop the skills and knowledge that are needed to execute a well-defined content marketing strategy in a structured and oriented way that is driven by informed business objectives and is aligned with the marketing strategies of the organization.
The various topics to be covered include-
- Basics of content marketing
- Types of content marketing
- Concepts and strategy
- Content research
- Content marketing designs and plans
- Creating and curating meaningful content
- Publishing content
- Distributing content
- Generating leads through a potential content
- Informative and potential content writer
- Monitoring metrics and performance levels
E-commerce marketing is the practice of using various promotional tactics to drive traffic to your online business store, converting that traffic into paying customers and retaining those customers post-purchase. You can use e-commerce marketing to promote your online store as a whole or to drive more sales for specific products.
Topics covered will include-
- Fundamentals of e-commerce marketing
- Normal SEO and Website SEO
- Promote products
- Effective strategies for promotion
Video marketing is a process to effectively promote your videos by using Google AdWords, and other social media tools like Facebook and Twitter.
Topics covered shall include-
- Video Marketing
- Difference between video marketing and video optimization
- Promoting videos through Google AdWords
- True View ads vs Stream Ads
The Google Webmaster tool helps you to effectively control your website and web page in various search engines like crawling errors, indexing errors, 404, etc.
In this module, we will be dealing with-
- Use of Google Webmaster
- Search appearances in the Google Webmaster tool
- Data highlighter
- Rich snippets and schema
- HTML and improvements
- Accelerated Mobile pages
- Search analytics
- Queries in webmaster tools
- Crawl Stats vs Crawl Errors
- Remove pages from Google Search results
- Indexing pages through google webmaster
- Remove backlinks
In simple terms, we can define Affiliate marketing to be a process to start earning commission by selling some other website’s products.
- Basics of affiliate marketing
- Eligibility for affiliate marketing
- Ways to earn from affiliate marketing
- Potential keywords vs Normal keywords
- Low competitive keywords that have a high potential for Affiliate marketing
- Applying for commission junction and VCommission
We at PIMS Institute, aim for quality and are successful in delivering the best courses to its students. To clarify it’s not a Govt. Approved Course. During our courses, we conduct 13 exams and a few valuable certifications are added to your course to boost up the value of your resume.
- Google AdWords fundamentals
- Google AdWords Search
- Google AdWords Display
- Google AdWords shopping
- Google AdWords video
- Google AdWords Mobile
- Google Analytics
- Mobile sites
- Facebook blueprints
- Bing Ads
- PIMS certificate
- Assessment certifications
- Industry projects
Know more about our digital marketing Training institute
How to choose best digital marketing institute in Noida, India - PIMS
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Digital Marketing course in Noida, India
We at PIMS – Professional Institute of Marketing & Strategy; deliver the best quality education to our students. We are ranked as one of the best digital marketing institutes of India.
Our course is designed primarily for newbies to the tech world to learn more about digital marketing and internet marketing. We have designed various modules for internet marketing.
Digital Marketing Course Duration
3 Days in a Week
100 Hours- Complete
6-7 Hours- Weekly
Both Online/Offline Available
Both Online/Offline Available
Digital Marketing Course Eligibility - PIMS
Any individual from any school, university, college students of any level, business owners, entrepreneurs & housewives can join the Digital marketing course in Noida, India. To become an ideal digital marketer, they need to have a basic knowledge of computers and excellent communication skills.
You can always join this course after 10th, 12th, Graduation or Post Graduation at any stage.
If you feel you have the knowledge and skills to apply or are interested in doing so, visit the PIMS office to apply.
Career options you can choose from, after you are certified with a digital marketing course from PIMS
We at PIMS will help you reach your goals and offer you an opportunity to get the best jobs after the completion of this course. These are the career paths that you can choose after you are certified with a digital marketing course:
Seo Executive is a fundamental profile that you can operate from any institution after your Digital Marketing course in Delhi. You have to work on the on-page SEO and off page SEO in this profile.
In this, you will need to work on the Google AdWords campaign. You will be required to run various ads on different networks. You will need to run potential keywords on Google search.
The role of a social media manager is to help his company and business earn more profit and recognition.
Above are some important roles you’ll see usually with all the companies these days. Apart from those, we have some more trending profiles you can find your career in to.
Companies you can start your digital marketing career with!
Companies like Flipkart, Google, Nestle, Innov8, PayTM, Accenture, Pagetraffic, Fusion, Snapdeal, Foodpanda, Zomato, etc. hire for Digital Marketing Job Roles. Do you wanna become a performance expert and wanna get hired in such companies?
Contact our Admission Support Team today!
How much salary You Can earn after getting certified with Our Digital Marketing Training course?
The salary of a total fresher in Digital Marketing Job is completely up to the efforts one can puts into choosing the career path and right amount of knowledge.
You can start with a minimum of Rs 2,50,000 Annually as a Digital Marketing Executive after you gets certified with the digital marketing course from PIMS – Professional Institute of Marketing & Strategy.
FAQ's for Digital Marketing course
PIMS (Professional Institute of Marketing and Strategy) is one of the best learning centers for Digital marketing in Noida. For more than 5 years we have taught more than 5000+ students successfully who have gained prominent placements in top positions across MNC and organizations. Here are the reasons to join PIMS for your Digital Marketing Course:
- Exceptional modules of Digital marketing
- Learning and friendly atmosphere to gain knowledge
- Industry-leading instructors that offer sophisticated guidance for a learning curve
- Professional Course to build a career with numerous opportunities ahead
Anyone can learn the Digital Marketing course. All you need to understand is how to operate an internet-based computer.
People who study at college, who work in any company or organization, individuals or freshers who are intermediate or have their own business, can join our Digital Institute’s finest online marketing training course in Noida, Delhi NCR India.
Again, the Trainee must have some fundamental computer knowledge in order to be able to function readily and perform fundamental daily training activities.
After you enroll in the course, we will guide you and provide all the course content and the respective software along with the modules.
You will receive all the certifications after completion. We want to see our students succeed in this field and that is exactly why we assist you in each and every step of training to your successful placement.
Definitely yes. The duration of completion of this course completely depends upon your grasping power and the potential you hold.
The course is vast and detailed and is set for a duration of 3 months. We have divided it into 32+4 modules for easy understanding and dedication.
Yes, you can apply for this digital marketing course after 12th and start earning money right away while completing your graduation correspondence easily.
In practical learning, students will be shown live campaigns working across multiple platforms.
Google Search and Display ads, Social Media Ad Campaigns and Content discovery platform for giving them rich insights into their day-to-day activities they will be handling at their job opportunities.
Interactive group sessions with images, graphs, slideshows, and printed material will expose them to industry insights.
We understand that modern generations are more prone to build a career as quickly as possible and this Digital Marketing lays the foundation with skill-based learning for long time sustenance in this competitive world
Yes, this short course of Digital Marketing is perfectly suited for working professionals. Gaining extra knowledge and digital marketing certification will add to your education skills.
Working professionals can opt for evening or morning classes to match their office working hours. Special weekend classes are also available and you can join as per your preference
PIMS is an excellent institute that has shown remarkable progress in the last few years to emerge as the leading Digital Marketing institute in Noida. Here are the top features that attract hundreds of students to this institute every month.
- Comprehensive 36 modules
- Theoretical and Practical learning
- Career-oriented approach
- Interviews Preparation
- Placement and Internship opportunities
This Digital Marketing course has a lot of career options for youngsters to work with:
- Digital Marketing Executive: Building effective strategies for businesses to promote them online for both organic and paid.
- SEO Executive: Dedicated to professionals working on Organic Traffic from Search Engines (White Hat)
- PPC/SEM Expert: Building paid marketing campaigns on Google, Bing and content discovery platforms such as Taboola, etc.
- SMO: Working on different social media handles, day-to-day activities, promoting and engaging with users.
- SMM: Building Paid campaigns for social media platform and their management.
- Content Writing: Writing enriching content for website blogs, articles, magazines, flyers, and other publishing material.
- Trainees: Most of the companies hire new professionals as a trainee to include in their program who can gain experience to gain top position in their hierarchy.
Yes after completion of this digital marketing course, you will get a certificate from the institute. DigiPIMS is a registered institute to give you a national and international certification to achieve the highest potential for your career opportunities.
This certificate will add extra education capabilities to your resume and help you realize to achieve top position in the MNC companies with maximum potential.
DigiPIMS hopes to build this path with step by step guidance and learning.
Yes this Digital Marketing is available offline and online both. Especially for candidates living away from NCR must contact our team to get registration from their home.
Then our admission team will set up and schedule your appointments with one of the instructors.
All sessions are arranged on live videos using one of the commonly available software such as Skype, Face time and more. After completion of the course, candidates are mailed their certificates thereafter.
Yes for the small business owners and entrepreneurs aspiring to gain online attention must join this Digital Marketing course in Noida to understand the online market & simultaneously enhancing opportunities.
Especially for business-oriented individuals, this course can give them a thorough understanding to use search engines, social media platform and other tools to promote their business with better prospects in the future.
You can also connect with our education counselor to understand more about the scope of the Digital marketing course.
Digital Marketing is at its peak now with most of the businesses online and attracting users for their services and products online. Every year we are seeing newer ways of marketing being introduced to understand user behavior.
E-Commerce marketplace has opened a plethora of options with its innovation and creativity. Affiliate and commission-based networking opportunities are going to increase with time as well. Online streaming, programmatic ads,are bringing new horizons for digital marketing.
This trend seems to continue for the next decades and the future of digital marketing is assured for this century. neuro-marketing, and live bidding
The course consists of 36 modules and for each section, students are given practical learning for better grasping the concept thoroughly.
Each module is taught with theoretical & practical examples for learners to understand their concepts and complexities seen in their use.
With step by step guidance from instructors and trainers, students grasp the basic skills in every module of this digital marketing course.
Practical approach and candidates get prepared for their professional careers ahead. Ready to face challenges and tasks ahead from the first day forward.
Yes, you can come forward with queries at any time and instructors will make sure a thorough explanation is provided to offer you suggestions, advice, and solutions.
You can also take the same class again with other batches or weekend classes and absorb the knowledge to build a more profound knowledge in digital marketing.
At PIMS we are always connected with our students via mobile app, forum and personal contacts to solve all their challenges in the buildup of their career.
Yes, you will definitely get a good placement and job assistance from PIMS team after the training.
Also, note that we have a 100% placement record for learners. We take the assurance that in this industry you will be trained very well and that you will also be able to do anything in a practical freelance job.
Currently, the sector is demanding staff and well-trained employees who can work for them and achieve the highest outcomes for their company. We frequently test and assess your skills during the Internet Marketing training course curriculum.
Yes, that’s right. After completing your digital marketing training from PIMS, the internship would be an optimal choice. We have connections with many online marketing firms and different providers of SAAS (Software as a Service).
After Digital Marketing Training at Noida, you can also find alternative possibilities for freelance projects. You may also take part in an internship at Noida based Digital Marketing Institute PIMS.
After the internet marketing training course, you can readily register from our Digital Marketing Institute for job opportunities. We offer a base price as a wage in the internship period of 3 months after course. You have to do some live real projects and achieve the highest results to prove your skills.
We will also offer an experience letter for the online marketing internship which is accepted everywhere.
A student will be qualified as a digital marketing executive in various domains. You can choose your career as an SEO executive, SMO executive, PPC executive, SEM manager, content writer, etc.
We have designed all our modules in such a manner that provide you with practical knowledge as well.
For instance, you will be required to create a blog or a website from scratch and you will be further instructed to do SEO on your webpage, increase the brand image and reputation and attract more traffic and visitors to your page.
Later you’ll learn fast growing options for a business using paid advertising and viral marketing hacks.
You’ll also understand new age marketing channels like Tiktok marketing, podcasting and many more.
Yes, anyone after 10th can apply and join this course to have a learning experience of Digital marketing. Especially for students they can do the course and continue their study correspondence for managing their professional career take the right step forward
This Digital Marketing course is available both online and offline. You must visit the institute to see practical classes and on complete assurance get admission for the next batch.
New batches are starting every month due to the high demand for digital marketing professionals.
For candidates staying outside of NCR, you can approach our online courses with one-on-one Skype sessions or video learning with top digital marketing professionals in the industry.
You can also have complete rights for video classes and get certification from the institute.
This digital marketing has a duration of 3 months only with the same for both offline and online. The course has dedicated 120 hours of learning and training with complimentary classes from top professionals in the industry. Students can take alternate or weekend classes to complement their missed sessions.
After completing this course from PIMS students will have a complete understanding of Digital Marketing in terms of:
- Basic skills and experience to build a career
- Career exploration
- Earning potential
- Globally recognized certificate
Like every profession, there are some challenges in the beginning. Though as a trending industry there is a huge dearth of digital marketing professionals in the current IT setup.
For beginners, it starts from 15K to 20K and can reach 50K easily with 3 to 4 years of experience.
Many of these professionals go on to start their business and lead a better life. This course also opens your possibilities to enjoy entrepreneurship, blogging and building a completely new brand online.
Freelancing is also an attractive option these days with Indian and foreign clients looking to pay handsomely for proficient work.
Digital Marketing is a growing field with a lot of research and development going all around.
Newer methods of marketing are keeping the professionals attentive to have an always learning attitude.
PIMS also has a dedicated mobile app where students can feel connected with our organization throughout their life and get notified of the latest changes in the industry.
Also, there are several online portals, forums, sites and mobile apps that provide regular updates in the topmost search engine, marketing techniques and more
This is one of the main advantages of completing your course at DigiPIMS. With its popularity and high perfection status in the industry, many organization conducts its placement in the institute only.
They come for both internships and placements. We are also connected with several companies to arrange for interviews, internships, and executive programs.
Our education counselors will also help in building effective resumes, applying online applications, and tracking your progress even after completing the course.
With individuals now looking for more career-oriented opportunities and goals in their career, Digital marketing offers them a way to be at the forefront in becoming the leading professionals for the next generation.
At PIMS we offer a dynamic course that starts from scratch for learners irrespective of their background education to give them a thorough learning curve.
Step by step modules, practical learning approach, live sessions, interview preparation, placement, and always connected with students are the unique feature makes this digital marketing course one of the best in India.
PIMS is an established institute for Digital Marketing and related courses for youngsters & working professionals to equip with marketing technologies to extend their careers systematically. Here are the unique features that make PIMS one of the top institute in Noida.
- Curriculum built with Basic to Advanced learning
- Immaculate Staff to bring their expertise in teaching
- Practical Learning approach and result oriented sessions
- Short Groups for a better teacher-student ratio
- National and international certificate for multiple career opportunities
Yes, we also run our digital marketing agency with expertise in SEO (Organic) and paid marketing. We are also connected with various companies and organizations for offering bright students to take an internship for understanding the fundamentals of this trending industry.
Seats are few and only the selected students are offered internship so grab the opportunity now to become future digital marketing experts today.
Get connected with our instructors to know the complete criteria for the selection and availability of choices.
Yes, we provide a complete backup of each session for students. They can take consult with instructors to join other groups for the same topic or be part of the weekend lessons so their learning curve remains on the path.
These are not chargeable and are part of the curriculum only. You can also get answers for all your questions and confusion with one-on-one guidance from instructors too.
About Digital Marketing
What is digital marketing?
Strategic Digital marketing mainly refers to the process of building and promoting the products of your business through various online platforms and by using social media such as Facebook, Twitter, Instagram, etc. If you promote your products through WhatsApp, it is referred to as Internet marketing but if you promote them through Facebook then it is referred to as Online marketing.
Professional Institute of Marketing & Strategy-Best Institute for Digital Marketing Course in Noida,delhi,NCR. PIMS(Professional Institute of Marketing & Strategy) is a great learning platform for students, entrepreneurs and based at Sector 16, Noida.
For the past several years, PIMS has defined its leadership position in the education industry and helped students in learn SEO, Google Ads, Facebook ads and around 32+ more modules of digital marketing