Tracking Performance and Measurement with Google Analytics

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Tracking Performance and Measurement with Google Analytics

Online marketers and webmasters should apply Google Analytics tool to keep a proper track on its performance over the internet.

• What is Analytics?
• Setting up a Google Analytics account and generating the analytics code.
• Managing Google Analytics from the Control Panel.
• Interpreting figures, charts and reports generated by Google Analytics.
• Other analytics platforms.

What is Analytics?

Google Analytics is actually a freemium type of web analytics solution offered by Google search engine. The main role of this analytic tool is to track and report online traffic of any website.

Setting up a Google Analytics account and generating the analytics code

The second step associated with tracking performance and measurement with Google Analytics involved setting up of Google Analytic account and generating a specific analytics code. This process requires few simple steps as signing up of Google Analytics, the addition of tracking code and gain knowledge about an audience.

Managing Google Analytics from the Control Panel

Admin control panel present in Google Dashboard lets online business owners manage prime features of Google Analytics. With the help of Google Charts, one can display statistics and other important details about numbers of visits and visitors, organic searches and bounce rates to manage Google Analytics in right way.

Interpreting figures, charts and reports generated by Google Analytics

Under this section of tracking performance and measurement with Google Analytics, an individual will learn to interpret figures, different charts and necessary reports generated with the help of Google Analytics tool.

Other analytics platforms

Excluding Google Analytics, a webmaster has to learn about other important analytics platforms prevailing over the internet to enhance the position of their websites into higher ranks. These include learning about Adobe Analytics, At Internet Analytics and similar others. In case of Adobe Analytics integration, SEO expert has to add small blocks of codes into the SC implementation of any web page pharmacieinde.fr.